Every Step Of The Way Realty, LLC is a personal brand for upstate realtor Jennifer Landry. Jennifer works under Keller Williams in the Greenville area and was in need of full brand standards. To create a logo and brand that conveyed Jennifer's dedication as well as her down-to-earth, caring approach to her work, we developed a color palette that was warm and inviting. The steps and housing elements of the logo help to communicate what it is Jennifer does in a welcoming and professional manner. As with all of our branding work, Every Step Of The Way Realty also received a detailed set of guidelines for implementing this brand on all outlets, from social media to business cards.